I know times are difficult and money is a little slow, but you MUST keep advertising your business if you want to to make it through the tough times. Dollar for Dollar web sites are the best form of paid advertising period. If you don't have a web site you are at a competitive disadvantage. It amazes me to see how many small business don't have a web site. It's a fact more and more people everyday are searching the Internet for professional contractors. Below are a few things that a web site can do for you.
- It can help answer frequently asked questions about your business
- It promotes your business 24/7
- It is relatively low cost and works well in conjunction with your other forms of advertising.
- It helps educate and inform your clientele about your business.
- It allows you to send informative news letters to your clients
- It can and will generate leads for your business with proper SEO
- Its an online showroom of your products and /or previous work.
- It lends credibility to your company.
